What we do
We do a few things damn well
We create effective kick-ass marketing, beautiful designs, and memorable experiences to connect people and organizations.
Fractional and interim CMO
Marketing leadership
I help find what’s broken, fix what’s fixable, and build what’s missing. That can get a little uncomfortable, but it’s usually the difference between “busy marketing” and actual momentum.
Then we turn it into a strategy that fits your business, not a recycled deck or AI slop. Please, and thank you. If you have a team, I’ll help them win with clear priorities and clean execution. If you don’t, I can be your Swiss Army knife.
Either way, we pick the metrics that matter, treat them like lighthouses, not a map, and do the work that moves the numbers in the right direction.
Want to know more about hiring a CMO?
Inspire and teach
Coaching and speaking
Need a guest or speaker who can help your audience and team get sharper, faster? I coach and speak on focus, execution, and how to stop overthinking your way into slow marketing. No scorched earth required.
It’s a friendly, no-nonsense sanity check. We’ll look at your current strategy, challenge assumptions, and turn good intentions into action.
Workshops and talks make the improvements stick, and your team gets the confidence to deliver in days, not months.
Hire me as a speaker or coach
Make it pop
Design & Branding
You need mojo, talent, and a little weirdness in your corner to grab attention. The “Enterprise, but make it fashion”-brief can make the most seasoned designer tremble in their Herman Miller chair. Good design looks pretty, and great design makes it all work.
All content matters. From think pieces and thought leadership to landing pages and microcopy that nudges people to act, every little thing earns its place. Then we sweat the stuff that makes the difference: UX, page speed, accessibility, and CRO.
Is it sexy? Goodness, no. Will it make your marketing better? Hell to the yeah.
Pingdom employer branding video
As part of scaling up Pingdom and hiring more people to the two Swedish offices we created a video to showcase what we are all about. We put the employees in the center, something that turned out a lot more fun, personable, and tricky. Have a look at the Pingdom case study in its entirety.
Come Join Our Team at Pingdom, video written and directed by Jonas Strandell
Over the years I’ve been fortunate to work with
Jonas Strandell with wife Josefine on a vespa. Pixel art is never going out of style.
No strings attached!
