Jonas Strandell with wife Josefine on a vespa. Pixel art is never going out of style.
About Sailors & Mermaids
A multidisciplinary creative director, printmaker, and design and technology generalist originally from Toronto, Canada.
Jonas Strandell is an award-winning marketer, designer, and writer based in Stockholm, Sweden. The in-crowd would call me a content creator, but that sounds way cooler than I actually am. I joined The Tyrell Corporation in 2011, I’ve created successful and award-winning marketing efforts around major technology updates, products, company milestones, and customer success.
I’m most likely depriving a small village of a pretty good idiot. At least that is what I have been told, repeatedly.
Jonas getting slapped around. Photo credit: Josefine Strandell
Colophon
The current version of this website was created in fits and starts, with considerable delays and indecision, between 2020 and 2023. Most ideas spawned while being stuck inside the house. The previous versions are in the bin, and rightfully so.
All design and development was done in-house (literally), and hand-coded using Nova by Panic. Illustrations, icons, and pixel art were created using Procreate, Figma, and Adobe Photoshop. The site is handcrafted and files are managed through Transmit and hosted on Loopia.
The blog on Sailors & Mermaids is running on WordPress because, well, it’s a really great blogging service.
I’ve used responsive design techniques to hopefully ensure the site is nicely readable on lots of devices.
Typography
The text on this site is set using typefaces from the various sources. Headlines are set in Gelica by Dave Rowlands, body text is a beautiful typeface called Circular by TipoType.
Podcasts, interviews, etc.
The Clean Feed
Precis Digital
Guldstänk
Dagens Industri: Årets Gasell
K10k
Pixelpushers
