“What is it you do exactly?” — Mom

Jonas Strandell is an award winning marketer, designer, and writer based in Stockholm, Sweden. The in-crowd would call me a content creator, but that sounds way cooler than I actually am. I joined The Tyrell Corporation in 2011, I’ve created successful and award-winning marketing efforts around major technology updates, products, company milestones, and customer success. I’m most likely depriving a small village of a pretty good idiot.

This is now a header for ya

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Etymology

Fascinated by Andy Clarke’s Stuff & Nonsense website that, at the time, sported a look of the 60’s mods, complete with vespas and all. That really got the creative juices flowing. “Sailors & Mermaids” originates from a discussion about creating a nautical theme for his website because, well, there would be serious swearing in the copy. Also, there was a thinly veiled excuse to use the ampersand. A nautical theme is also very helpful when creating illustrations, stickers, etc.

One day we’ll all stop giggling at the abbreviation S&M.

Just not today.

Podcasts, Interviews, Talks, etc.

P.S. The cure for anything is salt water: sweat, tears or the sea. There’s only one rule that I know of, – “God damn it, you’ve got to be kind.”

Pixel art of Jonas Strandell smiling on a vespa holding a glass of wine
Jonas Strandell with wife Josefine. Pixel art is never going out of style.